Business English Lite | John Bates Clark Medal 2014 ジョン・ベイツ・クラーク賞2014

2014/05/06

John Bates Clark Medal 2014 ジョン・ベイツ・クラーク賞2014

The American Economic Association (AEA) awards the John Bates Clark medal each year to an American economist under the age of 40 for the most noteworthy contribution to economic thought and knowledge. This year, the AEA honored Matthew Gentzkow, an economist at the University of Chicago, for his work on the volatile economics of the news business.

According to Gentzkow’s theory, the hardships being faced by newspapers are not entirely due to the arrival of the Internet and free alternative access to online news. It is true that the time spent in reading newspapers reduced by half between 1980 and 2012, but most of this slump occurred prior to 2000 when the Internet was at a budding stage. Conversely, when the time spent on the Internet rose between 2008 and 2012, the time devoted to newspapers dropped far more gradually.

According to Gentzkow’s study, most customers turn to conventional sources for at least some of their news, such as reports on the weather, sports or business. Gentzkow’s theory strengthens the basic point that what readers want most is to be informed.

Key Vocabularies :

hardship [noun] 苦難。痛み、苦しみ、または損失の原因となるもの, fascinate [verb] 魅了する。非常に強く興味を抱かせること, slump [noun] スランプ、落ち込み。価格、数値、量などの急激な低下, bud [verb] 芽を出す。成長する、発展する, devote [verb] 充てる、集中する。（何か）をささげる、専念する、,

Quiz

本文の内容や単語について問う問題です。問題は全部で5問あります。是非チャレンジしてみて下さい。

1. It is an award given each year to an American economist.

2. It is an award for a significant contribution to economic thought and knowledge.

3. It is an award presented by the AEA.

4. All of the above.

1. He is an economist at the University of Chicago.

2. He is the CEO of AEA.

3. He won the John Bates Clark medal in 2014.

4. Both 1 and 3.

1. Before 2000.

2. After 2000.

3. Between 1980 and 2012.

4. None of the above.

1. See.

2. Design.

3. Experience.

4. Develop.

1. Before.

2. After.

3. Eventually.

4. In between.

1. Not mentioned in text.

2. Yes, according to Gentzkow’s study, many people still follow the standard sources to get news.

3. No, customers do not turn to conventional sources for news.

4. Half of them follow the conventional sources for news.

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John Bates Clark Medal 2014 ジョン・ベイツ・クラーク賞2014

Quiz

1.
According to the article, what is the John Bates Clark medal?

2.
According to the article, who is Matthew Gentzkow?

3.
According to the article, when did the Internet become very popular?

4.
According to Gentzkow’s theory, the hardships being faced by newspapers are not entirely due to the arrival of the Internet and free alternative access to online news.
In the above sentence, what does the word face mean?

5.
It is true that the time spent in reading newspapers reduced by half between 1980 and 2012, but most of this slump occurred prior to 2000 when the Internet was at a budding stage.
In this sentence, what is the meaning of prior to?

6.
Based on the information in the reading, do you think customers still turn to conventional sources for news?

John Bates Clark Medal 2014 ジョン・ベイツ・クラーク賞2014

Quiz

1. According to the article, what is the John Bates Clark medal?

2. According to the article, who is Matthew Gentzkow?

3. According to the article, when did the Internet become very popular?

4. According to Gentzkow’s theory, the hardships being faced by newspapers are not entirely due to the arrival of the Internet and free alternative access to online news.In the above sentence, what does the word face mean?

5. It is true that the time spent in reading newspapers reduced by half between 1980 and 2012, but most of this slump occurred prior to 2000 when the Internet was at a budding stage.In this sentence, what is the meaning of prior to?

6. Based on the information in the reading, do you think customers still turn to conventional sources for news?

1.
According to the article, what is the John Bates Clark medal?

2.
According to the article, who is Matthew Gentzkow?

3.
According to the article, when did the Internet become very popular?

4.
According to Gentzkow’s theory, the hardships being faced by newspapers are not entirely due to the arrival of the Internet and free alternative access to online news.
In the above sentence, what does the word face mean?

5.
It is true that the time spent in reading newspapers reduced by half between 1980 and 2012, but most of this slump occurred prior to 2000 when the Internet was at a budding stage.
In this sentence, what is the meaning of prior to?

6.
Based on the information in the reading, do you think customers still turn to conventional sources for news?